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GCC consumer behavior signals rise of the ‘homebody economy’

  • Writer: Caline Malek
    Caline Malek
  • Dec 9, 2020
  • 1 min read
  • McKinsey data shows purchases increasingly geared towards the domestic bubble, with people more mindful about spending

  • COVID-19 lockdown measures have accelerated the trend towards digital adoption as consumers embrace online shopping

Arab News



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